Last week during one of our program introductory meet and greets, a photographer who was only there to capture the moment, blurted out..."Sign me up for your program Dawn Nicole!" The room laughed with astonishment before moving on to my next point.
However, before I could proceed, he continued... "I'm serious, I need help in my business. To be honest, I'd like to hear my phone ringing off the hook, but it's not. My work is hit or miss and I'm afraid to say it, but I think photography is seasonal."
Wrong Answer! I quickly shifted that thinking and openly advised him that without seeing his strategic business plan, I could assure that his pricing was not appropriately set up for sustainable growth.
Let me first start by saying, I will not pretend that I've always been this "awake" in business. In fact, I know what broke feels like. It's Paycheck to paycheck, living on a shoe-string budget, counting every penny and robbing Peter to Paul, and that's the high-end of broke.
Actually Market Watch published a post back in January 2016, which stated how most Americans live this way, week in and week out. Paycheck to Paycheck. Let's agree, there's nothing fun about being broke.
However, here's what I know, back then when I was admittedly broke, it was largely because I had a Broke(n) Mentality, a broken system and broken spirits, all without knowing it. Ouch! That actually stings to write, yet the reality is, I was not alone. Tons of Americans wake-up daily with a broke mentality without ever realizing it. "So, what is a BROKE Mentality?" You might ask.
I describe this as a subconscious reliance and dependency on a false sense of security. (English Please) A Broke Mentality, as a Business Owner, is the failure to see and exercise PEAK POTENTIAL in what you have, that has ability to grow your business leaps and bounds ahead.
It's the false thinking that your ability to generate income is somehow one-dimensional or tied-to a single primary external factor, rather than seeing the GOD-GIVEN Natural resources in your VALUE PROPOSITION.
As well as, an understanding that your Financial Elevator can go as high as you believe, which is both good or bad, depending on what you believe.
As a National Business Growth Expert, I travel the country empowering Entrepreneurs on how to become the Chief Architects of their own vision in order to Grow their Businesses from Possibility to Profitability. And while today, I have a thriving practice in Charlotte, NC., with a lofty vision of where my company, GrowGetter, is headed, I remember not that long ago feeling completely powerless regarding my ability to produce income as a new Business Owner. In my new book, Grow for It, I describe the challenging transition I experienced growing from the corporate sector onto the fulltime entrepreneurial sector. I describe some of my BIGGEST MISTAKES in how I was hungry trying to REPLACE the six figure salary so badly, that I treated every new prospect like a dollar sign rather than a budding relationship and as a result, almost crashed and burned my new business before it ever took off.
I also discuss my initial response when an entrepreneurial colleague advised me to build my own intellectual property. I recall laughing and thinking..."what the heck would I have to offer?" Boy was I wrong. Who knew that would become the basis of why I will never be broke again. And now, I work with Entrepreneurs across the nation to expose them to "PEAK POTENTIAL THINKING" when it comes to their product offerings, including how to Think Like A GrowGetter, so that they too, can learn how to maximize every opportunity.
There are 5 FUNDAMENTAL Reasons why BUSINESS OWNERS should NEVER Be Broke. I will share all 5 at my upcoming workshop on:
Monday September 12, 2016 from 9a-12p. We will spend some time on having a Strategic mindset to success before deep-diving into these 5 Factors creating guidelines around how any business can implement these 5 factors in their own business. Workshop Materials will be provided.
*Only 14 Seats available, act now.
Workshop Investment: $57.00
Location: 8008 Corporate Center Drive, Ste. 120, Charlotte, NC
Please RSVP here:
If you would like to attend this workshop virtually or would like to bring this workshop to your local area, organization or business, please contact us at: Office: 704-709-0329 ext. 101 or email us at Dawn@DawnNicole360.com
Order the new book here:
